{"id":10407,"date":"2025-03-09T16:19:57","date_gmt":"2025-03-09T13:19:57","guid":{"rendered":"https:\/\/financetrends.gr\/?p=10407"},"modified":"2025-03-09T16:44:45","modified_gmt":"2025-03-09T13:44:45","slug":"email-marketing-gia-giatrous","status":"publish","type":"post","link":"https:\/\/financetrends.gr\/?p=10407","title":{"rendered":"Email Marketing \u03b3\u03b9\u03b1 \u03b3\u03b9\u03b1\u03c4\u03c1\u03bf\u03cd\u03c2: \u039f \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2"},"content":{"rendered":"\t\t
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\u03a4\u03bf email marketing<\/strong><\/a> \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1\u03c4\u03c1\u03bf\u03cd\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c4\u03bf\u03c5\u03c2, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2<\/strong>. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 social media, \u03cc\u03c0\u03bf\u03c5 \u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b1\u03c1\u03bf\u03b4\u03b9\u03ba\u03ae, \u03c4\u03bf email \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2<\/strong> \u03bc\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03ba\u03b1\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af **\u03bc\u03b1\u03ba\u03c1\u03bf\u03c7\u03c1\u03cc\u03bd\u03b9\u03b5\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2**.<\/p>

\u0397 DMSS Marketing Agency<\/a><\/span>, \u03bc\u03b5 \u03b5\u03c0\u03b9\u03ba\u03b5\u03c6\u03b1\u03bb\u03ae\u03c2 \u03c4\u03bf\u03bd \u039c\u03b9\u03c7\u03ac\u03bb\u03b7 \u039c\u03c0\u03cc\u03c4\u03b1<\/strong><\/a>, \u03ad\u03c7\u03b5\u03b9 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 email marketing \u03b3\u03b9\u03b1 \u03b9\u03b1\u03c4\u03c1\u03b5\u03af\u03b1<\/strong> \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03b5\u03b9 \u03ad\u03bd\u03b1\u03bd \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf \u03bf\u03b4\u03b7\u03b3\u03cc \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03b9\u03c3\u03c7\u03c5\u03c1\u03ae \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae.<\/p>

1. \u0393\u03b9\u03b1\u03c4\u03af \u03c4\u03bf Email Marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03b3\u03b9\u03b1\u03c4\u03c1\u03bf\u03cd\u03c2;<\/strong><\/h5>

– \u0386\u03bc\u03b5\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1<\/strong>: \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 social media, \u03cc\u03c0\u03bf\u03c5 \u03bf \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03bf\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ba\u03c1\u03cd\u03c8\u03b5\u03b9 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03cc \u03c3\u03b1\u03c2, \u03c4\u03b1 emails \u03c6\u03c4\u03ac\u03bd\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03bd \u03c3\u03c4\u03bf\u03bd \u03c0\u03b1\u03c1\u03b1\u03bb\u03ae\u03c0\u03c4\u03b7.<\/p>

– \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2<\/strong>: \u0397 \u03c3\u03c5\u03c7\u03bd\u03ae \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03b5\u03af \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03b1\u03c2 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf.<\/p>

– \u0391\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd<\/strong>: \u039c\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03b6\u03b5\u03c4\u03b5 check-ups, \u03b5\u03bc\u03b2\u03bf\u03bb\u03b9\u03b1\u03c3\u03bc\u03bf\u03cd\u03c2 \u03ae \u03b8\u03b5\u03c1\u03b1\u03c0\u03b5\u03af\u03b5\u03c2.<\/p>

– \u0395\u03ba\u03c0\u03b1\u03af\u03b4\u03b5\u03c5\u03c3\u03b7 & \u03b5\u03bd\u03b7\u03bc\u03ad\u03c1\u03c9\u03c3\u03b7<\/strong>: \u0394\u03af\u03bd\u03b5\u03c4\u03b5 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd, \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03b9\u03c3\u03c4\u03af\u03b1 \u03c3\u03b1\u03c2.<\/p>

2. \u03a4\u03cd\u03c0\u03bf\u03b9 Emails \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5<\/strong><\/h5>

\u0388\u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing plan \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03bf\u03c5\u03c2 \u03c4\u03cd\u03c0\u03bf\u03c5\u03c2 email:<\/p>

– Emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd<\/strong>: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2.<\/p>

– \u0395\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03ac newsletters<\/strong>: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ac\u03c1\u03b8\u03c1\u03b1 \u03bc\u03b5 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2, \u03bf\u03b4\u03b7\u03b3\u03bf\u03cd\u03c2 \u03c0\u03c1\u03cc\u03bb\u03b7\u03c8\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03c3\u03c5\u03c7\u03bd\u03ad\u03c2 \u03b5\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2.<\/p>

– \u0395\u03c0\u03bf\u03c7\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2<\/strong>: \u0395\u03bc\u03b2\u03bf\u03bb\u03b9\u03b1\u03c3\u03bc\u03bf\u03af, \u03c0\u03c1\u03bf\u03bb\u03b7\u03c0\u03c4\u03b9\u03ba\u03bf\u03af \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03b9 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03bf\u03c7\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b9\u03b1\u03c4\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2.<\/p>

– Emails \u03b5\u03c0\u03b1\u03bd\u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2<\/strong>: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 email \u03c3\u03b5 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03bd\u03b1 \u03ad\u03c1\u03b8\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03b9\u03c1\u03cc, \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03ba\u03bb\u03b5\u03af\u03c3\u03bf\u03c5\u03bd \u03ad\u03bd\u03b1 \u03bd\u03ad\u03bf \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd.<\/p>

– Emails \u03b1\u03bd\u03b1\u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b7\u03c2<\/strong>: \u0396\u03b7\u03c4\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 feedback \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2.<\/p>

3. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b3\u03c1\u03ac\u03c6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac emails<\/strong><\/h5>

– \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5\u03c2<\/strong>: “\u0393\u03b5\u03b9\u03b1 \u03c3\u03b1\u03c2, [\u038c\u03bd\u03bf\u03bc\u03b1], \u03b5\u03af\u03bd\u03b1\u03b9 \u03ce\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c4\u03ae\u03c3\u03b9\u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03cc \u03c3\u03b1\u03c2!”<\/p>

– \u039a\u03c1\u03b1\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03bf \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c6\u03ad\u03c2<\/strong>: \u039f\u03b9 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5\u03b3\u03ac\u03bb\u03b1 emails.<\/p>

– \u03a0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 CTA (Call-To-Action)<\/strong>: \u0395\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03ba\u03c1\u03ac\u03c4\u03b7\u03c3\u03b7 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03ae \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af \u03c4\u03bf site \u03c3\u03b1\u03c2.<\/p>

– \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03b6\u03b5\u03c3\u03c4\u03cc \u03c4\u03cc\u03bd\u03bf<\/strong>: \u0394\u03b5\u03af\u03be\u03c4\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd.<\/p>

4. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03bc\u03ad\u03c3\u03c9 email<\/strong><\/h5>

– \u0391\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd<\/strong>: \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 CRM \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03b1 emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2.<\/p>

– \u03a0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ad\u03c2 & \u03c0\u03c1\u03bf\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03b1 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2<\/strong>: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03b9\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03b5\u03c4\u03ae\u03c3\u03b9\u03b5\u03c2 \u03b5\u03be\u03b5\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2.<\/p>

– \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2<\/strong>: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ad\u03bd\u03b1 “\u03b5\u03c5\u03c7\u03b1\u03c1\u03b9\u03c3\u03c4\u03ce” email \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03b7.<\/p>

– Email referral campaigns<\/strong>: \u03a0\u03b1\u03c1\u03bf\u03c4\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03b5 \u03c6\u03af\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2.<\/p>

5. \u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing<\/strong><\/h5>

– \u03a4\u03bc\u03b7\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bb\u03af\u03c3\u03c4\u03b1\u03c2<\/strong>: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03b1 emails \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd (\u03c0.\u03c7. \u03c0\u03b1\u03b9\u03b4\u03af\u03b1\u03c4\u03c1\u03bf\u03c2 \u2013 \u03b3\u03bf\u03bd\u03b5\u03af\u03c2, \u03ba\u03b1\u03c1\u03b4\u03b9\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u2013 \u03ac\u03c4\u03bf\u03bc\u03b1 50+).<\/p>

– \u03a3\u03c9\u03c3\u03c4\u03ae \u03c3\u03c5\u03c7\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03bf\u03c3\u03c4\u03bf\u03bb\u03ae\u03c2<\/strong>: 1-2 emails \u03c4\u03bf\u03bd \u03bc\u03ae\u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03c1\u03b1\u03c4\u03ac\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03bd\u03bf\u03c7\u03bb\u03b5\u03af\u03c4\u03b5.<\/p>

– Mobile-friendly emails<\/strong>: \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 emails \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ac, \u03bf\u03c0\u03cc\u03c4\u03b5 \u03b7 \u03bc\u03bf\u03c1\u03c6\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03b9\u03bb\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03bf\u03b8\u03cc\u03bd\u03b5\u03c2.<\/p>

– \u0391\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd<\/strong>: \u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b1 open rates, click-through rates \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b1 emails \u03c3\u03b1\u03c2.<\/p>

\u03a3\u03c5\u03bc\u03c0\u03ad\u03c1\u03b1\u03c3\u03bc\u03b1<\/strong><\/h5>

\u03a4\u03bf email marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf<\/strong> \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b3\u03b9\u03b1\u03c4\u03c1\u03cc \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c4\u03bf\u03c5, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5<\/strong>. \u0397 DMSS Marketing Agency<\/a><\/span> \u03ba\u03b1\u03b9 \u03bf \u039c\u03b9\u03c7\u03ac\u03bb\u03b7\u03c2 \u039c\u03c0\u03cc\u03c4\u03b1\u03c2<\/strong> \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03b4\u03bf\u03bc\u03b7\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae email marketing<\/strong>, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1, \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae \u03b5\u03bd\u03b7\u03bc\u03ad\u03c1\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd<\/strong>. \u0391\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c3\u03c9\u03c3\u03c4\u03ac \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03bc\u03ad\u03b8\u03bf\u03b4\u03bf, \u03b8\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03bc\u03b1\u03ba\u03c1\u03bf\u03c7\u03c1\u03cc\u03bd\u03b9\u03b5\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2<\/strong> \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c3\u03b1\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u03a4\u03bf email marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1\u03c4\u03c1\u03bf\u03cd\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c4\u03bf\u03c5\u03c2, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 social media, 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\u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2. – \u0395\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03ac newsletters: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ac\u03c1\u03b8\u03c1\u03b1 \u03bc\u03b5 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2, \u03bf\u03b4\u03b7\u03b3\u03bf\u03cd\u03c2 \u03c0\u03c1\u03cc\u03bb\u03b7\u03c8\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03c3\u03c5\u03c7\u03bd\u03ad\u03c2 \u03b5\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2. – 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\u03ba\u03bb\u03b5\u03af\u03c3\u03bf\u03c5\u03bd \u03ad\u03bd\u03b1 \u03bd\u03ad\u03bf \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd. – Emails \u03b1\u03bd\u03b1\u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b7\u03c2: \u0396\u03b7\u03c4\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 feedback \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2. 3. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b3\u03c1\u03ac\u03c6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac emails – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5\u03c2: “\u0393\u03b5\u03b9\u03b1 \u03c3\u03b1\u03c2, [\u038c\u03bd\u03bf\u03bc\u03b1], \u03b5\u03af\u03bd\u03b1\u03b9 \u03ce\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c4\u03ae\u03c3\u03b9\u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03cc \u03c3\u03b1\u03c2!” – \u039a\u03c1\u03b1\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03bf \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c6\u03ad\u03c2: \u039f\u03b9 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5\u03b3\u03ac\u03bb\u03b1 emails. – \u03a0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 CTA (Call-To-Action): \u0395\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03ba\u03c1\u03ac\u03c4\u03b7\u03c3\u03b7 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03ae \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af \u03c4\u03bf site \u03c3\u03b1\u03c2. – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03b6\u03b5\u03c3\u03c4\u03cc \u03c4\u03cc\u03bd\u03bf: \u0394\u03b5\u03af\u03be\u03c4\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd. 4. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03bc\u03ad\u03c3\u03c9 email – \u0391\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 CRM \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03b1 emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2. – \u03a0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ad\u03c2 & \u03c0\u03c1\u03bf\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03b1 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03b9\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03b5\u03c4\u03ae\u03c3\u03b9\u03b5\u03c2 \u03b5\u03be\u03b5\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2. – \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ad\u03bd\u03b1 “\u03b5\u03c5\u03c7\u03b1\u03c1\u03b9\u03c3\u03c4\u03ce” email \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03b7. – Email referral campaigns: \u03a0\u03b1\u03c1\u03bf\u03c4\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03b5 \u03c6\u03af\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2. 5. \u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing – \u03a4\u03bc\u03b7\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bb\u03af\u03c3\u03c4\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03b1 emails \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd (\u03c0.\u03c7. \u03c0\u03b1\u03b9\u03b4\u03af\u03b1\u03c4\u03c1\u03bf\u03c2 \u2013 \u03b3\u03bf\u03bd\u03b5\u03af\u03c2, \u03ba\u03b1\u03c1\u03b4\u03b9\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u2013 \u03ac\u03c4\u03bf\u03bc\u03b1 50+). – \u03a3\u03c9\u03c3\u03c4\u03ae \u03c3\u03c5\u03c7\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03bf\u03c3\u03c4\u03bf\u03bb\u03ae\u03c2: 1-2 emails \u03c4\u03bf\u03bd \u03bc\u03ae\u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03c1\u03b1\u03c4\u03ac\u03c4\u03b5 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\u03ba\u03b1\u03b9 \u03b5\u03c0\u03bf\u03c7\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b9\u03b1\u03c4\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2. – Emails \u03b5\u03c0\u03b1\u03bd\u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 email \u03c3\u03b5 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03bd\u03b1 \u03ad\u03c1\u03b8\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03b9\u03c1\u03cc, \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03ba\u03bb\u03b5\u03af\u03c3\u03bf\u03c5\u03bd \u03ad\u03bd\u03b1 \u03bd\u03ad\u03bf \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd. – Emails \u03b1\u03bd\u03b1\u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b7\u03c2: \u0396\u03b7\u03c4\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 feedback \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2. 3. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b3\u03c1\u03ac\u03c6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac emails – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5\u03c2: “\u0393\u03b5\u03b9\u03b1 \u03c3\u03b1\u03c2, [\u038c\u03bd\u03bf\u03bc\u03b1], \u03b5\u03af\u03bd\u03b1\u03b9 \u03ce\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c4\u03ae\u03c3\u03b9\u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03cc \u03c3\u03b1\u03c2!” – \u039a\u03c1\u03b1\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03bf \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c6\u03ad\u03c2: \u039f\u03b9 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5\u03b3\u03ac\u03bb\u03b1 emails. – \u03a0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 CTA (Call-To-Action): \u0395\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03ba\u03c1\u03ac\u03c4\u03b7\u03c3\u03b7 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03ae \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af \u03c4\u03bf site \u03c3\u03b1\u03c2. – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03b6\u03b5\u03c3\u03c4\u03cc \u03c4\u03cc\u03bd\u03bf: \u0394\u03b5\u03af\u03be\u03c4\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd. 4. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03bc\u03ad\u03c3\u03c9 email – \u0391\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 CRM \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03b1 emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2. – \u03a0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ad\u03c2 & \u03c0\u03c1\u03bf\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03b1 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03b9\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03b5\u03c4\u03ae\u03c3\u03b9\u03b5\u03c2 \u03b5\u03be\u03b5\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2. – \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ad\u03bd\u03b1 “\u03b5\u03c5\u03c7\u03b1\u03c1\u03b9\u03c3\u03c4\u03ce” email \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03b7. – Email referral campaigns: \u03a0\u03b1\u03c1\u03bf\u03c4\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03b5 \u03c6\u03af\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2. 5. \u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing – \u03a4\u03bc\u03b7\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bb\u03af\u03c3\u03c4\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 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\u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03bd\u03bf\u03c7\u03bb\u03b5\u03af\u03c4\u03b5. – Mobile-friendly emails: \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 emails \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ac, \u03bf\u03c0\u03cc\u03c4\u03b5 \u03b7 \u03bc\u03bf\u03c1\u03c6\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03b9\u03bb\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03bf\u03b8\u03cc\u03bd\u03b5\u03c2. – \u0391\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd: \u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b1 open rates, click-through rates \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b1 emails \u03c3\u03b1\u03c2. \u03a3\u03c5\u03bc\u03c0\u03ad\u03c1\u03b1\u03c3\u03bc\u03b1 \u03a4\u03bf email marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b3\u03b9\u03b1\u03c4\u03c1\u03cc \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c4\u03bf\u03c5, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b1 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\u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 social media, \u03cc\u03c0\u03bf\u03c5 \u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b1\u03c1\u03bf\u03b4\u03b9\u03ba\u03ae, \u03c4\u03bf email \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03ba\u03b1\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af **\u03bc\u03b1\u03ba\u03c1\u03bf\u03c7\u03c1\u03cc\u03bd\u03b9\u03b5\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2**. \u0397 DMSS Marketing Agency, \u03bc\u03b5 \u03b5\u03c0\u03b9\u03ba\u03b5\u03c6\u03b1\u03bb\u03ae\u03c2 \u03c4\u03bf\u03bd \u039c\u03b9\u03c7\u03ac\u03bb\u03b7 \u039c\u03c0\u03cc\u03c4\u03b1, \u03ad\u03c7\u03b5\u03b9 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 email marketing \u03b3\u03b9\u03b1 \u03b9\u03b1\u03c4\u03c1\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03b5\u03b9 \u03ad\u03bd\u03b1\u03bd \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf \u03bf\u03b4\u03b7\u03b3\u03cc \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03b9\u03c3\u03c7\u03c5\u03c1\u03ae \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae. 1. \u0393\u03b9\u03b1\u03c4\u03af \u03c4\u03bf Email Marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03b3\u03b9\u03b1\u03c4\u03c1\u03bf\u03cd\u03c2; – \u0386\u03bc\u03b5\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1: \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 social media, \u03cc\u03c0\u03bf\u03c5 \u03bf \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03bf\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ba\u03c1\u03cd\u03c8\u03b5\u03b9 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03cc \u03c3\u03b1\u03c2, \u03c4\u03b1 emails \u03c6\u03c4\u03ac\u03bd\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03bd \u03c3\u03c4\u03bf\u03bd \u03c0\u03b1\u03c1\u03b1\u03bb\u03ae\u03c0\u03c4\u03b7. – \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2: \u0397 \u03c3\u03c5\u03c7\u03bd\u03ae \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03b5\u03af \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03b1\u03c2 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf. – \u0391\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u039c\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03b6\u03b5\u03c4\u03b5 check-ups, \u03b5\u03bc\u03b2\u03bf\u03bb\u03b9\u03b1\u03c3\u03bc\u03bf\u03cd\u03c2 \u03ae \u03b8\u03b5\u03c1\u03b1\u03c0\u03b5\u03af\u03b5\u03c2. – \u0395\u03ba\u03c0\u03b1\u03af\u03b4\u03b5\u03c5\u03c3\u03b7 & \u03b5\u03bd\u03b7\u03bc\u03ad\u03c1\u03c9\u03c3\u03b7: \u0394\u03af\u03bd\u03b5\u03c4\u03b5 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd, \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03b9\u03c3\u03c4\u03af\u03b1 \u03c3\u03b1\u03c2. 2. \u03a4\u03cd\u03c0\u03bf\u03b9 Emails \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5 \u0388\u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing plan \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03bf\u03c5\u03c2 \u03c4\u03cd\u03c0\u03bf\u03c5\u03c2 email: – Emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03b5\u03c1\u03c7\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5\u03c2. – \u0395\u03ba\u03c0\u03b1\u03b9\u03b4\u03b5\u03c5\u03c4\u03b9\u03ba\u03ac newsletters: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ac\u03c1\u03b8\u03c1\u03b1 \u03bc\u03b5 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2, \u03bf\u03b4\u03b7\u03b3\u03bf\u03cd\u03c2 \u03c0\u03c1\u03cc\u03bb\u03b7\u03c8\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03c3\u03c5\u03c7\u03bd\u03ad\u03c2 \u03b5\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2. – \u0395\u03c0\u03bf\u03c7\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03b5\u03b9\u03c2: \u0395\u03bc\u03b2\u03bf\u03bb\u03b9\u03b1\u03c3\u03bc\u03bf\u03af, \u03c0\u03c1\u03bf\u03bb\u03b7\u03c0\u03c4\u03b9\u03ba\u03bf\u03af \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03b9 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03bf\u03c7\u03b9\u03b1\u03ba\u03ad\u03c2 \u03b9\u03b1\u03c4\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2. – Emails \u03b5\u03c0\u03b1\u03bd\u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 email \u03c3\u03b5 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03bd\u03b1 \u03ad\u03c1\u03b8\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03b9\u03c1\u03cc, \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03ba\u03bb\u03b5\u03af\u03c3\u03bf\u03c5\u03bd \u03ad\u03bd\u03b1 \u03bd\u03ad\u03bf \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd. – Emails \u03b1\u03bd\u03b1\u03c4\u03c1\u03bf\u03c6\u03bf\u03b4\u03cc\u03c4\u03b7\u03c3\u03b7\u03c2: \u0396\u03b7\u03c4\u03ae\u03c3\u03c4\u03b5 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 feedback \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c3\u03b1\u03c2. 3. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b3\u03c1\u03ac\u03c6\u03b5\u03c4\u03b5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac emails – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c4\u03af\u03c4\u03bb\u03bf\u03c5\u03c2: “\u0393\u03b5\u03b9\u03b1 \u03c3\u03b1\u03c2, [\u038c\u03bd\u03bf\u03bc\u03b1], \u03b5\u03af\u03bd\u03b1\u03b9 \u03ce\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c4\u03ae\u03c3\u03b9\u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03cc \u03c3\u03b1\u03c2!” – \u039a\u03c1\u03b1\u03c4\u03ae\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03bf \u03ba\u03b1\u03b9 \u03c3\u03b1\u03c6\u03ad\u03c2: \u039f\u03b9 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5\u03b3\u03ac\u03bb\u03b1 emails. – \u03a0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 CTA (Call-To-Action): \u0395\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03ba\u03c1\u03ac\u03c4\u03b7\u03c3\u03b7 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03ae \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af \u03c4\u03bf site \u03c3\u03b1\u03c2. – \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03b6\u03b5\u03c3\u03c4\u03cc \u03c4\u03cc\u03bd\u03bf: \u0394\u03b5\u03af\u03be\u03c4\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c5\u03b3\u03b5\u03af\u03b1 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd. 4. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03bc\u03ad\u03c3\u03c9 email – \u0391\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c5\u03c0\u03b5\u03bd\u03b8\u03c5\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd: \u03a7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03c4\u03b5 \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 CRM \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03ad\u03bb\u03bd\u03b5\u03c4\u03b5 \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03b1 emails \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7\u03c2. – \u03a0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ad\u03c2 & \u03c0\u03c1\u03bf\u03b3\u03c1\u03ac\u03bc\u03bc\u03b1\u03c4\u03b1 \u03c5\u03b3\u03b5\u03af\u03b1\u03c2: \u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03b9\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03b5\u03c4\u03ae\u03c3\u03b9\u03b5\u03c2 \u03b5\u03be\u03b5\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2. – \u0394\u03b9\u03b1\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03ad\u03bd\u03b1 “\u03b5\u03c5\u03c7\u03b1\u03c1\u03b9\u03c3\u03c4\u03ce” email \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03af\u03c3\u03ba\u03b5\u03c8\u03b7. – Email referral campaigns: \u03a0\u03b1\u03c1\u03bf\u03c4\u03c1\u03cd\u03bd\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03b5 \u03c6\u03af\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2. 5. \u0392\u03ad\u03bb\u03c4\u03b9\u03c3\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03bf email marketing – \u03a4\u03bc\u03b7\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03bb\u03af\u03c3\u03c4\u03b1\u03c2: \u03a3\u03c4\u03b5\u03af\u03bb\u03c4\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03b1 emails \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03c4\u03c9\u03bd \u03b1\u03c3\u03b8\u03b5\u03bd\u03ce\u03bd (\u03c0.\u03c7. \u03c0\u03b1\u03b9\u03b4\u03af\u03b1\u03c4\u03c1\u03bf\u03c2 \u2013 \u03b3\u03bf\u03bd\u03b5\u03af\u03c2, \u03ba\u03b1\u03c1\u03b4\u03b9\u03bf\u03bb\u03cc\u03b3\u03bf\u03c2 \u2013 \u03ac\u03c4\u03bf\u03bc\u03b1 50+). – \u03a3\u03c9\u03c3\u03c4\u03ae \u03c3\u03c5\u03c7\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03bf\u03c3\u03c4\u03bf\u03bb\u03ae\u03c2: 1-2 emails \u03c4\u03bf\u03bd \u03bc\u03ae\u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03c1\u03b1\u03c4\u03ac\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03bd\u03bf\u03c7\u03bb\u03b5\u03af\u03c4\u03b5. – Mobile-friendly emails: \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 emails \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ac, \u03bf\u03c0\u03cc\u03c4\u03b5 \u03b7 \u03bc\u03bf\u03c1\u03c6\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03b9\u03bb\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03bf\u03b8\u03cc\u03bd\u03b5\u03c2. – \u0391\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd: \u03a0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03c4\u03b5 \u03c4\u03b1 open rates, click-through rates \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b1 emails \u03c3\u03b1\u03c2. \u03a3\u03c5\u03bc\u03c0\u03ad\u03c1\u03b1\u03c3\u03bc\u03b1 \u03a4\u03bf email marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b9\u03c3\u03c7\u03c5\u03c1\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b3\u03b9\u03b1\u03c4\u03c1\u03cc \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03c3\u03b8\u03b5\u03bd\u03b5\u03af\u03c2 \u03c4\u03bf\u03c5, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03c1\u03b1\u03bd\u03c4\u03b5\u03b2\u03bf\u03cd \u03c4\u03bf\u03c5. \u0397 DMSS Marketing Agency \u03ba\u03b1\u03b9 \u03bf \u039c\u03b9\u03c7\u03ac\u03bb\u03b7\u03c2 \u039c\u03c0\u03cc\u03c4\u03b1\u03c2 \u03c0\u03c1\u03bf\u03c4\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03b4\u03bf\u03bc\u03b7\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae email marketing, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd 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